According to many market research reports for online purchasing, social media may limit direct sales, with some studies finding only a rate of 1-5 per cent of ecommerce sales are directly attributed to selling through social media. But don’t be fooled: Social media marketing has an enormous role to play in supplementing and triggering the […]
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15 ways to smash your social media strategy with Twitter
Twitter may well be the social media platform that offers the biggest punch, yet for the smallest amount of content shared. With each tweet limited to just 140 characters, users are forced to be brief and to the point. Yet using the Twitter social media platform as part of a business marketing strategy is an […]
READ MOREThe importance of storytelling and how social media can help
Human beings love stories. We tell and listen to them every single day. Think about your conversations – on the phone, over a coffee, at the dinner table, in bed at night with your significant other. Think about your leisure: watching television or a movie, going to the theatre, listening to radio chat programs, watching […]
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